Posts Tagged ‘Marketing Optimization’

Internet marketing

Thursday, October 23rd, 2008

Forum: Google Optimization Posted By: smakhnist Post Time: October 23rd, 2008 at 11:03:43 am
Source: forums.seochat.com

MapQuest Now Optimized for the iPhone

One of the main reasons I own an iPhone is to have access to a map when I’m out and about. The iPhone comes standard with Google Maps, but I find its always good to have a backup map. (Google Maps isn’t perfect, but you didn’t hear that from me.)

That’s why it was good to hear that MapQuest now has an optimized version of its site for the iPhone. Even though the iPhone lets you surf the web, surfing normal pages is still a pain. Whenever a site has versions for mobile devices, it’s so much better for the mobile user.

mq_webapp_samples.jpg

Related Reading:
AOL’s Platform-A Launches iPhone Advertising Solution
AOL Adds SmartBox (aka Query Suggestions) to iPhone Mobile Search


Source: feeds.feedburner.com

Yahoo To Cut Workforce By 10%

During their third quarter financial report call today, Yahoo announced they will be cutting their employee numbers by 10 percent.

Unfortunately, the employees will not have much coming from any of their Yahoo stocks which are at 52 week lows and the poor financial report will not help improve the numbers. Yahoo closed at 12.07 but in after hours trading following the call the stock was up over 5%.


Source: feeds.feedburner.com

Internet marketing

Wednesday, October 22nd, 2008

Forum: Google Optimization Posted By: nancyarora Post Time: October 22nd, 2008 at 8:32:07 am discover more seo….

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Does anyone know of a good tool for auto RSS creation that is either a standalone app or a script I can run on a server. I have been looking at sever discover more seo….

Search engine marketing

Sunday, September 28th, 2008

Forum: Search Engine Optimization Posted By: bcurry Post Time: September 27th, 2008 at 2:17:37 pm
Source: forums.seochat.com

Google Site Search Integrated with Adobe Community Help

Adobe released Creative Suite 4 this week and included with the update is a Google Site Search-powered help feature. Google Site Search is used with the new Adobe Community Help, which harnesses the power of social media and online communities to provide another source of support.

Adobe Senior Product Manager John Nack, writing on the Official Google blog, said, “We’ve plugged the whole community brain trust right into the Suite and used the power of Google Site Search to do it. Creative Suite 4 customers can find fast, relevant information from our online communities, without ever having to leave their desktop work environments, making design faster and more fun. And because we’ve built the Adobe Flash Platform into the whole Suite, other developers can take these concepts even farther. This is just the start of great online integration to come.”

Indeed, recently Adobe provided Flash technology to Google in order to assist with indexing of text within Flash.

Related Reading:
Google Partners With Adobe For Toolbar Distribution In Shockwave, Other Product To Be Named
Google Rebrands, Enhances Google Site Search


Source: feeds.feedburner.com

Search engine marketing

Friday, September 26th, 2008

Forum: Google Optimization Posted By: Kevin24 Post Time: September 26th, 2008 at 4:49:54 pm
Source: forums.seochat.com

Google’s “In Quotes” Search Helps the Spin Go Round and Round

Just in time for the debates (whenever they happen), Google has released a political search engine called “In Quotes.” The search engine helps people find what John McCain or Barack Obama have said about a variety of issues. (For elections in Canada, India, or the UK, see the drop-down menu in the top right hand corner.)

Sad but true, elections are often won and lost on one-liners, whether they be gaffes or zingers. Now, “In Quotes” will help passionate politicos perpetuate the sound bites fast and furious.

Interestingly enough, the “quotes” that appear on the front page are already soundbites culled by reporters. It would be a little more helpful if the search results provided excerpts from speeches posted on the candidates’ websites so that people could (finally) start investigating the context of what was said.

Related Reading:
John McCain Outspending Barack Obama in Search Engine Advertising
Obama v. McCain in Online Display Ads, Video Views, and Searches
Is John McCain or Barack Obama Winning the YouTube Vote?
Can Google Predict the Next President?


Source: feeds.searchenginewatch.com

Domain names for optimization
Forum: Google Optimization Posted By: dannyd Post Time: September 26th, 2008 at 1:18:26 pm
Source: forums.seochat.com

Internet marketing

Thursday, September 18th, 2008

Forum: Google Optimization Posted By: cristine01 Post Time: September 18th, 2008 at 4:42:16 pm
Source: forums.seochat.com

Web accessibility for websites
Forum: Google Optimization Posted By: apg1985 Post Time: September 18th, 2008 at 6:53:15 am
Source: forums.seochat.com

Google Goes on the Defensive About Yahoo Ad Deal Cost Projections

Google is none-too-thrilled about a SearchIgnite study suggesting that search advertising prices would increase by 22%. Now they’re fighting back by saying the study was misleading. Here are their main points:

  • Ad prices are not set by Yahoo! or Google, but by advertisers themselves
  • Yahoo! won’t be able to see the current auction prices for Google ads, just as Google won’t be able to see Yahoo’s prices
  • The report mistakenly assumes that Yahoo! will serve Google ads for as many of its search queries as possible. This contradicts Yahoo’s own statements that their plan is to serve Google ads on search results pages where they have few relevant ads to serve.
  • The report includes a misplaced focus on cost per click (CPCs) rather than the more important measure for advertisers — return on investment of their advertising dollar.
  • the study fails to take into account that fact that Yahoo! shows significantly more ads per page than Google

I’m sure the analysts will be split on whether they agree with Google or not.

But one thing Google is getting wrong is the timing. This week’s fast collapse of companies in the financial market and the mortgage problems that have plagued the U.S. for a year now are only reminders of the great risks associated with companies becoming TOO BIG.

Of course, forging an ad deal with Yahoo is not the same as taking on irresponsible loans, but consumers, Wall Street, and the feds are undoubtedly wary of big promises made by big corporations. And Google has become just that in a short 10 year time frame.

Even without the current mess, antitrust concerns abound. And while Google may have permeated our culture, for some the side effects of such power have been extremely costly.

In a week after a devastating hurricane and financials falling left and right, Google is not exactly demonstrating sensitivity to the current consumer and regulatory climate by supporting their desire to expand their overwhelming majority market share even further.


Source: feeds.feedburner.com

Robots.txt ureachable 5xx error
Hello, Any one here is facing like this - 5xx robots.txt unreachable. Well I have submitted my sitemap in webmasters tools but here google showing
Source: feeds.feedburner.com